Above is the music video i chose to look at. If im being honest i just love take that so thats half the reason i chose it.
However this isnt the only reason i chose it the whole story of the video and the direction just draws the viewer in.
The whole thing just reminds me of the england,. being traditional, the side you dont see in the news. It just automatically puts a smile on the viewers face:)
In the video you also get to see all the characters you dont see in everyday life, it just brings across a family atmosphere.
I especially like the shots that highlight the individuals emotions. For example there is a shot of a young child with an ice cream that just invites the viewer in and is the sort of thing you see at home.
I also like the fact the video doesnt just focus on the band itself, it is focusing on the audience and there reaction, this is different as pop bands usually focus mainly on them.
I love how the colours are so bright and the song just makes you smile :D
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